Technically, that simple pie chart you can one-click using Microsoft Excel is a data visualization. It's really just a general term that applies to any graphic that explains the significance of a new insight or data set visually rather than simply numerically. The term "data visualization" doesn't necessarily refer to an arcane melding of SQL and PC graphics modeling. Fortunately, with self-service business intelligence (BI) becoming increasingly popular in even small to midsize business (SMB) scenarios, many users have highly capable data visualization tools at their fingertips and don't even realize it.Īnd, before we go any further, let's understand what we're talking about here. But most folks, even power users, consider data visualizations as being out of their technical reach or even as the exclusive province of data scientists or at least database administrators (DBAs). But when that point is based on ever-growing Big Data sets, often the best way of presenting it is through a sexy-yet-meaningful data visualization. Finding new insights (or sometimes just making your point) can be one of the most satisfying exchanges in business.
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